Hylyfe (“we”, “our” or “us”) is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store, and share your personal data, and informs you of your rights.
Hylyfe LMP Management LTD
Address: 10 Pemberton Street, Nottingham, NG1 1BH
Email: info@hylyfe.co.uk
We collect and process the following types of personal data: Full name(s), current and previous addresses, email addresses, phone numbers, guarantor details (including full name, address, contact details), multiple proofs of ID (e.g., passport, driving license), tenancy agreements and related contracts, deposit information
We use your personal data to: Process tenancy applications and referencing, prepare and manage tenancy agreements and deposits, communicate with you regarding your tenancy or property matters, send you relevant updates and marketing communications (where you have opted in)
We process your personal data on the following legal bases, as defined by UK GDPR and the Data Protection Act 2018: Performance of a contract: to process your tenancy application and manage your tenancy agreement Legitimate interests: for day-to-day property management, business record-keeping and customer service
Consent: for direct marketing communications, where you have provided explicit consentTo deliver our services, we may share your data with trusted third parties: Tenant referencing and tenancy progression companies, MyDeposits & Zero Deposits (deposit protection and deposit alternatives), Mailchimp (to send marketing communications, if you opt in) These parties only process your data as instructed by us and in compliance with data protection laws.
We store your data securely on our property management platform: Arthur Online, and other secure cloud-based systems. Your personal data is stored within the UK and the European Economic Area (EEA). If data is transferred outside the UK or EEA, we ensure it is protected by appropriate safeguards (e.g., Standard Contractual Clauses or equivalent legal mechanisms).
We retain your personal data only for as long as necessary to fulfil the purposes described above, including any legal, accounting, or reporting requirements.
We use reasonable technical and organizational measures to keep your data secure, including encrypted platforms and staff training.
Under data protection laws, you have the following rights: Access: request a copy of your personal data Rectification: request correction of inaccurate or incomplete data Erase: request deletion of your personal data in certain circumstances Restriction: request restriction of processing in certain circumstances Objection: object to processing based on legitimate interests or direct marketing Portability: request transfer of your data to another service provider Withdraw consent: where we rely on consent for processing (e.g., marketing), you may withdraw this at any time
If you have any questions about this policy or wish to exercise your rights, please contact us:
📧 hello@hylyfe.co.uk🏢 Right to complain
You also have the right to lodge a complaint with the UK supervisory authority: Information Commissioner's Office (ICO) - www.ico.org.uk
✏️ Changes to this policy
We may update this privacy policy occasionally. Any changes will be published on our website, and we recommend reviewing it periodically.
